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	<title>PlazaBridge</title>
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		<title>Teresa Spangler leads Executive Roundtable with Women’s Power Networking</title>
		<link>http://www.plazabridge.com/2010/09/01/teresa-spangler-leads-executive-roundtable-with-women%e2%80%99s-power-networking/</link>
		<comments>http://www.plazabridge.com/2010/09/01/teresa-spangler-leads-executive-roundtable-with-women%e2%80%99s-power-networking/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 23:23:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Events]]></category>
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		<description><![CDATA[Women&#8217;s Power Networking Women&#8217;s Executive Roundtable
Topic: Moving Beyond Invisible &#38; Unknown Barriers!
Friday, Sept 17 3:00p  at Brio Tuscan Grille, Raleigh, NC
read more
Join us for an interactive session with Teresa Spangler, serial entrepreneur,
growth consultant and a savvy barrier detective.
&#62; Learn to negotiate your way to the vision you’ve set out to achieve,
&#62; Become self-aware of your [...]]]></description>
			<content:encoded><![CDATA[<h3>Women&#8217;s Power Networking Women&#8217;s Executive Roundtable</h3>
<h3><em><span style="color: #000000;"><strong>Topic: Moving Beyond Invisible &amp; Unknown Barriers!</strong></span></em></h3>
<div id="summary">Friday, Sept 17 3:00p  at <a onclick="return Zvents.tracker.notifyAdClickOther('event:140644505', 'venue:1115377', this);" href="http://events.godanriver.com/raleigh-nc/venues/show/1115377-brio-tuscan-grille">Brio Tuscan Grille</a>, Raleigh, NC</div>
<div><a onclick="detailsClicked(); return false;" href="http://events.godanriver.com/raleigh-nc/events/show/140644505-womens-power-networking-womens-executive-roundtable-with-teresa-spangler#">read more</a></div>
<p>Join us for an interactive session with Teresa Spangler, serial entrepreneur,<br />
growth consultant and a savvy barrier detective.<br />
&gt; Learn to negotiate your way to the vision you’ve set out to achieve,<br />
&gt; Become self-aware of your impacts on others<br />
&gt; How you can develop your strong sound decision making<br />
&gt; How you can have what you want but you must know what that is!<br />
&gt; What decisions are even priorities and how do you identify the priority decisions better?<br />
&gt; How to motivate, lead, innovate and build a lasting company while still making it home for dinner with the kids.</p>
<p>Leave with a road map to ignite your path to growth</p>
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		<title>The Fidelity Investments &#8220;Leadership in Technology&#8221; Executive Speakers Series</title>
		<link>http://www.plazabridge.com/2010/09/01/the-fidelity-investments-leadership-in-technology-executive-speakers-series/</link>
		<comments>http://www.plazabridge.com/2010/09/01/the-fidelity-investments-leadership-in-technology-executive-speakers-series/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 23:23:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[Teresa Spangler invited to speak, October 14th, at the distinguished  Fidelity Investments &#8220;Leadership in Technology&#8221; Executive Speaker Series
Thursday, October 14th, 6 PM in Room 1231, EB2
Teresa&#8217;s Speech: Re-Everything! How Can the U.S. Regain Leadership in Innovation? abstract 
More information on the Series:

Created and hosted by the NC State Department of Computer Science, the Fidelity Investments [...]]]></description>
			<content:encoded><![CDATA[<h4>Teresa Spangler invited to speak, October 14th, at the distinguished  <a href="http://www.csc.ncsu.edu/corporate_relations/fi_lit/" target="_blank">Fidelity Investments &#8220;Leadership in Technology&#8221; Executive Speaker Series</a></h4>
<div>Thursday, October 14th, 6 PM in Room 1231, EB2</div>
<h3><em>Teresa&#8217;s Speech: Re-Everything! How Can the U.S. Regain Leadership in Innovation? </em><strong><a href="http://www.csc.ncsu.edu/corporate_relations/fi_lit/360"><strong>abstract </strong></a></strong></h3>
<p><em>More information on the Series:<br />
</em></p>
<p>Created and hosted by the NC State Department of Computer Science, the <strong>Fidelity Investments   &#8220;Leadership in Technology&#8221; Executive Speakers Series</strong> was created to   provide students of all disciplines, as well as the extended   university and business community, exposure to the unique world of   leadership in technology.</p>
<p><img src="http://www.csc.ncsu.edu/corporate_relations/images/fi/animated-gif.gif" border="0" alt="Photo of Douglas M. Balog" hspace="10" vspace="10" width="184" height="122" align="left" />The series, launched as a part of the  computer science department&#8217;s 40th Year Celebrations in 2007, features  accomplished and highly recognizable entrepreneurs, leaders and executives to  speak on a variety of technology-focused leadership topics. The variety and  quality of the speakers has resulted in the series quickly becoming known as one  of the premiere speakers series on campus.</p>
<p>All talks are scheduled to take place at 6  pm in Room 1231 at EBII (unless noted otherwise), the department&#8217;s  state-of-the-art research and teaching home on NC State&#8217;s award-winning  Centennial Campus.</p>
<p>Each talk will be free and open to the public. Free parking (after 5 pm) is  available in the deck on Partners Way. (<a href="http://www.csc.ncsu.edu/department/map/">directions &amp; map</a>).</p>
<p><strong>Note to CSC Graduate Students</strong> &#8211; these lectures have been approved by the CSC  Graduate Oversight Committee to count toward the required lectures for graduate  students. <a href="http://www.csc.ncsu.edu/academics/graduate/semattf.pdf">Download seminar attendance form</a>.</p>
<h3><span style="text-decoration: underline;">Fall 2010 Line-up</span></h3>
<p><strong><span style="font-size: small;">Alexander Macris</span></strong> [<a href="http://www.csc.ncsu.edu/corporate_relations/fi_lit/357"><strong>abstract &amp; bio</strong></a>]<br />
Co-founder, President &amp; CEO, The Themis Group<br />
<strong>Tuesday, September 28, 2010</strong></p>
<p><strong><span style="font-size: small;">Teresa Spangler</span></strong> [<a href="http://www.csc.ncsu.edu/corporate_relations/fi_lit/360"><strong>abstract &amp; bio</strong></a>]<br />
Founder &amp; CEO, The PlazaBridge Group<br />
<strong>Thursday, October 14, 2010</strong></p>
<p><strong><span style="font-size: small;">Stephen Wiehe</span></strong> [<a href="http://www.csc.ncsu.edu/corporate_relations/fi_lit/359"><strong>abstract &amp; bio</strong></a>]<br />
President &amp; CEO, SciQuest<br />
<strong>Thursday, November 4, 2010</strong></p>
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		<title>Red Hat names General H. Hugh Shelton chair</title>
		<link>http://www.plazabridge.com/2010/08/30/red-hat-names-general-h-hugh-shelton-chair/</link>
		<comments>http://www.plazabridge.com/2010/08/30/red-hat-names-general-h-hugh-shelton-chair/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 20:07:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.plazabridge.com/?p=1287</guid>
		<description><![CDATA[RALEIGH, NC – Red Hat is   ready to salute a new chair of its board. The open source software   provider has elected General H. Hugh Shelton, (U.S. Army, retired)   chair. Shelton was the 14th Chairman of the Joint Chiefs of Staff, the   highest-ranking military officer in the [...]]]></description>
			<content:encoded><![CDATA[<p>RALEIGH, NC – <a href="http://www.redhat.com/" target="_blank">Red Hat </a>is   ready to salute a new chair of its board. The open source software   provider has elected General H. Hugh Shelton, (U.S. Army, retired)   chair. Shelton was the 14th Chairman of the Joint Chiefs of Staff, the   highest-ranking military officer in the United States armed forces and   the principal military adviser to the President of the United States   beginning in 1997. He served two terms.  FULL STORY BELOW</p>
<p><em>Teresa Spangler writes: I have so many fond memories of my work at  Red Hat during those early days as we were preparing for an IPO and so  many close friends were made during my years at there.  Red Hat provided me some of the most challenging yet rewarding work of  my  career! Matthew Szulik will be missed I am sure. </em></p>
<p><em>I&#8217;ve had the pleasure  of meeting General Shelton&#8230;. Red Hat is in wonderful hands.<br />
</em></p>
<p><em><br />
</em></p>
<h2>Red Hat names General H. Hugh Shelton chair</h2>
<p><small>August 30th, 2010 <!-- by admin --></small></p>
<p><img title="Henry Hugh Shelton" src="http://www.techjournalsouth.com/wp-content/uploads/2010/08/Henry-Hugh-Shelton-01.jpg" alt="Henry Hugh Shelton" width="103" height="129" />RALEIGH, NC – <a href="http://www.redhat.com/" target="_blank">Red Hat </a>is  ready to salute a new chair of its board. The open source software  provider has elected General H. Hugh Shelton, (U.S. Army, retired)  chair. Shelton was the 14th Chairman of the Joint Chiefs of Staff, the  highest-ranking military officer in the United States armed forces and  the principal military adviser to the President of the United States  beginning in 1997. He served two terms.</p>
<p>A member of Red Hat’s board since April 2003, General Shelton  previously held the position of lead director and currently serves on  the Audit and Compensation Committees. He succeeds Mathhew Szulik,  former Red Hat CEO.</p>
<p>From January 2002 until April 2006, General Shelton served as  president, International Sales, for M.I.C. Industries, an international  manufacturing company. He has served on the boards of several public  companies including Protective Products of America Inc., Anheuser-Busch  Companies, CACI International Inc. and Anteon International Corp.</p>
<p>General Shelton received the Congressional Gold Medal, the highest  civilian award conferred by the United States Congress. Among his other  numerous military awards are four Defense Distinguished Service Medals,  two Army Distinguished Service Medals, the Legion of Merit, the Bronze  Star Medal for Valor and the Purple Heart. He has been decorated by 16  foreign governments. Civilian awards include the state of North  Carolina’s highest award for public service, and the Eisenhower Award  from the Business Executives for National Security.</p>
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		<title>Forbes: How Facebook Changes Marketing And Sales</title>
		<link>http://www.plazabridge.com/2010/08/13/forbes-how-facebook-changes-marketing-and-sales/</link>
		<comments>http://www.plazabridge.com/2010/08/13/forbes-how-facebook-changes-marketing-and-sales/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 12:57:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[How Facebook Changes Marketing And Sales
David F. Carr
Author of &#8221;The Facebook Era&#8221; on the glories of hypertargeting customers.











David F. Carr




While working as a product manager for Salesforce.com,  Clara Shih spent her spare time cooking up an application called  Faceconnector that allows salespeople to reach out to customers and  prospects through their Facebook [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.forbes.com/2010/08/10/marketing-internet-hypertargeting-technology-facebook.html?partner=technology_newsletter"><strong>How Facebook Changes Marketing And Sales</strong></a><br />
David F. Carr<br />
Author of &#8221;The Facebook Era&#8221; on the glories of hypertargeting customers.</p>
<p><a href="http://ads.forbes.com/RealMedia/ads/click_lx.ads/forbes.com/specialslot/game-changers-10/forbes.com/technology/story/id2899449127/1305652518/x92/OasDefault_v5/default/empty.gif/726d47483045773439566741434a5856" target="_top"><img src="http://ads.forbes.com/RealMedia/ads/adstream_lx.ads/forbes.com/specialslot/game-changers-10/forbes.com/technology/story/id2899449127/1305652518/x92/OasDefault_v5/default/empty.gif/726d47483045773439566741434a5856?adTerms=Marketing+Internet+Hypertargeting+Facebook+Clara+Shih&amp;tickerTerms=CRM+YHOO+PSO+GOOG+MSFT&amp;partner=technology_newsletter" border="0" alt="" width="1" height="1" /></a><a href="http://ads.forbes.com/RealMedia/ads/click_lx.ads/forbes.com/specialslot/game-changers-10/forbes.com/technology/story/id2899449127/1961032074/x91/OasDefault_v5/default/empty.gif/726d47483045773439566741434a5856" target="_top"><img src="http://ads.forbes.com/RealMedia/ads/adstream_lx.ads/forbes.com/specialslot/game-changers-10/forbes.com/technology/story/id2899449127/1961032074/x91/OasDefault_v5/default/empty.gif/726d47483045773439566741434a5856?adTerms=Marketing+Internet+Hypertargeting+Facebook+Clara+Shih&amp;tickerTerms=CRM+YHOO+PSO+GOOG+MSFT&amp;partner=technology_newsletter" border="0" alt="" width="1" height="1" /></a></p>
<p><script src="http://images.forbes.com/scripts/acs/thickbox.js" type="text/javascript"></script></p>
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<td>David F. Carr</td>
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<p>While working as a product manager for <strong>Salesforce.com</strong>,  Clara Shih spent her spare time cooking up an application called  Faceconnector that allows salespeople to reach out to customers and  prospects through their Facebook networks by pulling data about those  people into Salesforce.</p>
<p>Then came a book, <em>The Facebook Era</em>, and the decision to cofound a company, <a href="http://www.hearsaylabs.com/" target="_blank">Hearsay Labs</a>, which develops social sales and service tools. The second edition of <em>The Facebook Era</em> has just been released (Pearson Education, July 2010). I recommend it  for its analysis of Facebook, as well as Twitter and LinkedIn. Shih sees  these services, particularly Facebook, changing not only the dynamics  of personal relationships, but also the relationships companies,  nonprofits and political campaigns have with their customers.</p>
<p>When I spoke with Shih after the Online Marketing Summit in <a rel="nofollow" href="http://topics.forbes.com/miami">Miami</a>,  among the things she emphasized was the power of &#8220;hypertargeting&#8221; via  Facebook advertising, which lets you hone in on prospects by using  details they have explicitly disclosed. For example, a sporting goods  store with excess inventory for women&#8217;s golf clubs can easily target an  ad to be only shown to women who have an interest in golf and live near  that store.</p>
<p>An important caveat: Shih says that if you use your  Facebook advertising to direct people to an external website, rather  than a Facebook page, about 75% of those people will immediately abandon  your site. So it&#8217;s much better to convert whatever content or  application you&#8217;re advertising into Facebook Markup Language (FBML), so  it can be displayed as a tab on your company page.</p>
<p>Here is some more of what Shih had to say.</p>
<p><strong>Forbes: I particularly write for small to midsize businesses.  What&#8217;s the best way for them to translate this social media phenomenon  into revenue?</strong></p>
<p><strong>Shih:</strong> One of the things I look at is: How is Facebook fundamentally different as a medium?</p>
<p>There  are two ways in which I think it fundamentally transforms sales and  marketing. One way is with hypertargeting,&#8211;the ability to identify  these segments and really tailor marketing for customers and prospects.</p>
<p>The  second way I think it&#8217;s very different is that these services are, by  their very nature, social. So when you do something or talk about  something, it gets broadcast out to your friend network. There&#8217;s a huge  word of mouth and referral opportunity there for businesses of all  sizes. And this also means the value of cultivating loyalty from your  customer has never been higher.</p>
<p><a href="http://www.forbes.com/2010/08/10/marketing-internet-hypertargeting-technology-facebook_2.html" target="_blank">Read More&gt;</a></p>
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		<title>Forbes: What Causes The Biggest Bad Decisions</title>
		<link>http://www.plazabridge.com/2010/08/05/forbes-what-causes-the-biggest-bad-decisions/</link>
		<comments>http://www.plazabridge.com/2010/08/05/forbes-what-causes-the-biggest-bad-decisions/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 17:38:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.plazabridge.com/?p=1264</guid>
		<description><![CDATA[Ethisphere
What Causes The Biggest Bad Decisions
Edward Conlon, 08.02.10, 03:36 PM EDT
They happen when too many different parties have their interests aligned and complexity is too great.
    
 
 



The Challenger disaster has become standard at business schools for showing how big and important decisions in organizations can go  terribly wrong. The [...]]]></description>
			<content:encoded><![CDATA[<h2>Ethisphere</h2>
<h1>What Causes The Biggest Bad Decisions</h1>
<p><cite><a href="http://search.forbes.com/search/colArchiveSearch?author=edward+and+conlon&amp;aname=Edward+Conlon">Edward Conlon</a></cite>, 08.02.10, 03:36 PM EDT</p>
<h2>They happen when too many different parties have their interests aligned and complexity is too great.</h2>
<p><script src="http://images.forbes.com/scripts/jquery/jquery.js" type="text/javascript"></script> <script src="http://images.forbes.com/scripts/jquery/jquery.dimensions.js" type="text/javascript"></script> <script src="http://images.forbes.com/scripts/jquery/ui.core.js" type="text/javascript"></script> <script src="http://images.forbes.com/scripts/jquery/ui/ui.tabs.js" type="text/javascript"></script> <script src="http://images.forbes.com/scripts/story/behavior.js" type="text/javascript"></script><br />
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<p>The Challenger disaster has become standard at <a rel="nofollow" href="http://topics.forbes.com/business%20schools">business schools</a> for showing how big and important decisions in organizations can go  terribly wrong. The major lesson from it is that even when decision  processes are carefully planned and mapped out, a combination of  business interests and uncertainty can conspire against making the right  choice.</p>
<p>The Challenger launch probably wouldn&#8217;t have taken place had <a rel="nofollow" href="http://topics.forbes.com/nasa">NASA</a> followed the prescribed decision process it had used for every other  manned space flight. On the morning of Jan. 28, 1986, the temperature at  the launch site was in the low 30s, much colder than for previous  launches. The cold threatened the effectiveness of critical seals  designed to prevent the main rocket engines from igniting and exploding  the attached fuel tank.</p>
<p>However there were special and compelling interests present. And  along with a high degree of uncertainty, those interests conspired to  push key decision makers to accept risks they would have otherwise  avoided. Specifically, the engineering team at Morton Thiokol, the  company that had designed and manufactured the rocket engine,  recommended against launching at such a low temperature. They felt there  was a significant chance the rubber seals would be too hard and  therefore not function properly. Usually this no-go recommendation would  have stopped the launch sequence.</p>
<p>But then business and  political forces exerted themselves. For Morton Thiokol, there was the  prospect of damaging its relationship with NASA if it called off the  launch. For NASA there was congressional pressure to perform. And the  White House had plans to showcase Christa McAuliffe, about to become the  first teacher in space, during the upcoming State of the Union address.  Although science supported the engineers&#8217; recommendation not to launch,  there wasn&#8217;t enough data about low-temperature launches to prove that  the seals would fail. Consequently the no-go recommendation was  reversed, and the countdown continued. Challenger spectacularly  disintegrated 73 seconds after launch.</p>
<p>We are currently witnessing  the consequences of two other decision failures that are eerily similar  to the Challenger one. Both the subprime mortgage crisis and the  Deepwater Horizon tragedy share the common elements of having compelling  and aligned interests among their decision makers and the uncertainty  that is inherent in novel circumstances. In both cases, those elements  combined to lead to disaster.</p>
<p>In the case of the subprime  mortgage crisis, the interests involved were threefold: a  well-intentioned national policy of increasing the number of Americans  owning homes; the opportunity created for investors to earn attractive  returns by funding residential mortgages for those new homeowners; and  the opportunity for financial businesses to create and market the  mortgages to prospective homeowners and to package and sell the cash  flow they created as investments.</p>
<p>Altogether these interests created a surge of activity selling new  kinds of mortgages to new kinds of homeowners and packaging the  mortgages as new kinds of investment vehicles. They also created a  regulatory environment that wanted to support national policy as far as  seemed reasonable.</p>
<p>Uncertainly and ambiguity arose with the  creation of new more relaxed qualification standards for residential  mortgage loans, new kinds of complex investment instruments (including  collateralized debt obligations) designed to raise the capital needed to  support the residential mortgage loans, new kinds of insurance policies  on investments (credit default swaps) designed to mitigate the risks  for investors, challenging levels of complexity for the agencies that  rated the investment vehicles and an assumption that the collateral  value of residential real estate in America would remain strong enough  to limit potential losses.</p>
<p>For a time it all worked. The new  financial engine succeeded in creating a whole new class of American  homeowners, happy mortgage brokers, happy investors and happy bankers.  Home ownership reached nearly 70% in 2004. <a rel="nofollow" href="http://topics.forbes.com/Home%20prices">Home prices</a> jumped nationally at nearly 9% a year from 2000 to 2006. A home worth $150,000 in 2000 was worth $251,565 in 2006.<a href="http://www.forbes.com/2010/08/02/big-mistakes-challenger-deepwater-horizon-leadership-managing-ethisphere_2.html" target="_blank"> READ MORE</a>&gt;</p>
</div>
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		<title>Clouds, big data, and smart assets: Ten tech-enabled business trends to watch</title>
		<link>http://www.plazabridge.com/2010/08/05/clouds-big-data-and-smart-assets-ten-tech-enabled-business-trends-to-watch/</link>
		<comments>http://www.plazabridge.com/2010/08/05/clouds-big-data-and-smart-assets-ten-tech-enabled-business-trends-to-watch/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 17:36:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Musings]]></category>
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		<guid isPermaLink="false">http://www.plazabridge.com/?p=1262</guid>
		<description><![CDATA[Clouds, big data, and smart assets: Ten tech-enabled business trends to watch
Advancing technologies and their swift adoption are upending traditional business models. Senior executives need to think strategically about how to prepare their organizations for the challenging new environment.
Read more and listen to podcasts with leading experts on the McKinsey Quarterlysite »
]]></description>
			<content:encoded><![CDATA[<p><strong>Clouds, big data, and smart assets: Ten tech-enabled business trends to watch</strong><br />
Advancing technologies and their swift adoption are upending traditional business models. Senior executives need to think strategically about how to prepare their organizations for the challenging new environment.<br />
<a href="http://e.mckinsey.com/a/hBMWmeMAR0pafB8RIC1NG4NB994/link3" target="_blank">Read more and listen to podcasts with leading experts on the <em>McKinsey Quarterly</em>site »</a></p>
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		<title>Tradition? Tradition?  Music Studios are Taking New Shapes</title>
		<link>http://www.plazabridge.com/2010/08/04/tradition-tradition-music-studios-are-taking-new-shapes/</link>
		<comments>http://www.plazabridge.com/2010/08/04/tradition-tradition-music-studios-are-taking-new-shapes/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 21:18:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Musings]]></category>

		<guid isPermaLink="false">http://www.plazabridge.com/?p=1257</guid>
		<description><![CDATA[ 
The Log House is located in The Netherlands, Hilversum, and it was built  in order to house a music-study environment for music-entertainer Hans  Liberg. Design by Piet Hein Eek,  the construction strikes through its originality in exterior design.  Perhaps this was the wish of the singer, a quiet retreat were [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-thumbnail wp-image-1258" title="Woodsy Music Studios" src="http://www.plazabridge.com/wp-content/uploads/2010/08/Woodsy-Music-Studios-150x150.jpg" alt="" width="131" height="131" /> <a href="http://www.plazabridge.com/wp-content/uploads/2010/08/Studio-on-Wheels.jpg"><img class="alignnone size-thumbnail wp-image-1259" title="Studio on Wheels" src="http://www.plazabridge.com/wp-content/uploads/2010/08/Studio-on-Wheels-150x150.jpg" alt="" width="132" height="132" /></a></p>
<p>The Log House is located in The Netherlands, Hilversum, and it was built  in order to house a music-study environment for music-entertainer Hans  Liberg. Design by Piet Hein Eek,  the construction strikes through its originality in exterior design.  Perhaps this was the wish of the singer, a quiet retreat were he could  practice his peaceful music and not be disturbed by the hustle of the  urban life. The interior is simple, but very personalized, as all the  music instruments are there, creating an intimate atmosphere with their  owner. This is a beautiful building, not only in matters of  architecture, but also when you think of it a a deeper level. We hope  we’ve somehow released your inner passion for music and we will not let  you enjoy the photos. <a href="http://thomasmayerarchive.de/details.php?image_id=168864&amp;sessionid=235cd4a0c59d76917800fc7b038e19cb&amp;l=english" target="_blank">-via</a></p>
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		<title>Externalizing Applications via Cloud Computing</title>
		<link>http://www.plazabridge.com/2010/07/28/externalizing-applications-via-cloud-computing-by-richard-spangler/</link>
		<comments>http://www.plazabridge.com/2010/07/28/externalizing-applications-via-cloud-computing-by-richard-spangler/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 14:12:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.plazabridge.com/?p=1226</guid>
		<description><![CDATA[Re-Thinking Revenue Sources
Externalizing Applications via Cloud Computing
Richard Spangler, Managing Partner, PlazaBridge Group
These times call for expanded thinking and creative approaches to growing companies.  The traditional approaches to finding new revenue sources are not yielding the kinds of returns seen in the previous generation of business models. Innovative companies are taking advantage of the seismic shift [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;">Re-Thinking Revenue Sources</p>
<p style="text-align: center;">Externalizing Applications via Cloud Computing</p>
<p style="text-align: center;"><span style="color: #888888;">Richard Spangler, Managing Partner, PlazaBridge Group</span></p>
<p>These times call for expanded thinking and creative approaches to growing companies.  The traditional approaches to finding new revenue sources are not yielding the kinds of returns seen in the previous generation of business models. Innovative companies are taking advantage of the seismic shift in technology occurring with the rise of Cloud Computing and Software as a Service application delivery models. What was once a sunk IT cost may, under certain circumstances, become a new source of revenue and a new phase in company strategies.  But what are the key indicators that propel this opportunity and what actions must be taken to capture revenue?</p>
<p>Cloud computing refers, in various forms, to the collection of technologies that make up the internet and the plethora of service providers that will host and manage an enterprise’s applications and databases. The economics of placing computing resources in large provider installations can cut hardware costs in half. With the increase in installation, system management and communication services, the placement of an application in the cloud, and making it available to anyone with access to the internet, has become easier and more reliable.  The projections speak for themselves.</p>
<p>Read More (PDF):   <a href="http://www.plazabridge.com/wp-content/uploads/2010/07/Plazabridge_Group_Rethinking_Revenue_White_Paper.pdf">Plazabridge_Group_Rethinking_Revenue</a></p>
<p>﻿</p>
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		<title>PlazaBridge Group Launches New Cloud Computing Commercialization Services</title>
		<link>http://www.plazabridge.com/2010/07/28/plazabridge-group-announces-new-cloud-computing-commercialization-service-2/</link>
		<comments>http://www.plazabridge.com/2010/07/28/plazabridge-group-announces-new-cloud-computing-commercialization-service-2/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 13:58:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.plazabridge.com/?p=1213</guid>
		<description><![CDATA[PRESS RELEASE
For Immediate Release
July 29, 2010
PlazaBridge Group Launches New Cloud Computing Commercialization Services
Firm delivers innovative commercialization services for companies seeking to add new revenue sources by leveraging advances in Cloud Computing
(Durham,  N.C.) – PlazaBridge Group, LLC a leading services and commercialization firm, today announced the availability of SkyWrite™, a set of services and technologies [...]]]></description>
			<content:encoded><![CDATA[<p>PRESS RELEASE</p>
<h1><strong>For Immediate Release</strong></h1>
<p><strong>July 29, 2010</strong></p>
<p style="text-align: center;">PlazaBridge Group Launches New Cloud Computing Commercialization Services</p>
<p style="text-align: center;"><span style="color: #888888;">Firm delivers innovative commercialization services for companies seeking to add new revenue sources by leveraging advances in Cloud Computing</span></p>
<p>(Durham,  N.C.) – <a href="../">PlazaBridge Group, LLC</a> a leading services and commercialization firm, today announced the availability of <a href="../programs/skywrite%E2%84%A2/">SkyWrite™,</a> a set of services and technologies designed to assist enterprises in commercializing internally built applications via Cloud Computing.  Services include best practices in marketing and selling Software as a Service (SaaS) offerings to businesses and consumers. Technologies designed to re-engineer internal applications as Cloud Computing applications, including usage monitors, merchant payment utilities, data and communication security, identity management, database management and mobile application extensions, are also offered.</p>
<p>“Companies have invested enormous resources to build world class internal applications,” says Richard Spangler, Managing Partner, PlazaBridge Group. “When appropriate, these companies can leverage this investment to create new revenue opportunities. The emergence of low cost, ubiquitous Cloud Computing technologies makes it possible to resell this asset without interruption to existing operations”</p>
<p>Cloud Computing is growing and offers significant cost advantages. Companies are investigating the opportunity to externalize once internal IT applications to the Web.  PlazaBridge Group is responding to market conditions and frequent client requests for this new service.</p>
<p><a href="http://www.twitter.com/"></a></p>
<h2>About PlazaBridge Group</h2>
<p>PlazaBridge Group offers creative programs, services and products that expand the possibilities of success for our clients. The firm delivers real change and impact to organizations seeking revenue growth and organizational realignment.  Our people act as change agents, with intimate knowledge of how to apply entrepreneurial action to meet strategic objectives. Practice areas focus on sales growth, operational best practices and commercialization strategies.  Plazabridge Group’s reputation has been built on driving the financial and market growth of our clients. Started in 2007, the firm impacts companies in the Healthcare, Technology, Medical Services, Government, Consumer and Web-enabled markets.  PlazaBridge Group is a <a href="../partners/">Microsoft BizSpark™</a> partner.  Additional information can be found at <a href="../">www.PlazaBridge.com</a></p>
<p>﻿</p>
<p>Contact:           Richard Spangler</p>
<p>Cell:  919-522-0657</p>
<p>Office:  919-627-7970</p>
<p>Richard@plazabridgegroup.com</p>
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		<title>Forbes: Cloud Computing Is No Fad</title>
		<link>http://www.plazabridge.com/2010/07/13/forbes-cloud-computing-is-no-fad/</link>
		<comments>http://www.plazabridge.com/2010/07/13/forbes-cloud-computing-is-no-fad/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 21:30:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.plazabridge.com/?p=1174</guid>
		<description><![CDATA[InformationWeekSMB
Cloud Computing Is No Fad
Steve Hilton, 07.12.10, 12:30 PM EDT
The global market for these services is expected to triple by 2015.
The global market for enterprise cloud-based services will grow from $12.1 billion in 2010 to $35.6 billion in 2015 (see Figure 1). The year-on-year growth rate will be 43% in 2011, but will decrease to [...]]]></description>
			<content:encoded><![CDATA[<h2>InformationWeekSMB</h2>
<h1>Cloud Computing Is No Fad</h1>
<p><cite>Steve Hilton</cite>, 07.12.10, 12:30 PM EDT</p>
<h2>The global market for these services is expected to triple by 2015.</h2>
<p>The global market for enterprise cloud-based services will grow from $12.1 billion in 2010 to $35.6 billion in 2015 (see Figure 1). The year-on-year growth rate will be 43% in 2011, but will decrease to 13% over the next five years. Software-as-a-service (SaaS) will account for 70% of revenue in 2010, while 30% will be related to infrastructure-as-a-service (IaaS). This revenue split will change over the next five years, as IaaS&#8217;s share increases to 40%.﻿</p>
<p><em><img src="http://images.forbes.com/media/2010/07/12/0712_analysysmaso-fig1_390x220.jpg" alt="0712_analysysmaso-fig1_390x220.jpg" /></em></p>
<p><em><a href="http://www.forbes.com/2010/07/12/cloud-computing-growth-entrepreneurs-technology-informationweeksmb.html?partner=smallbusiness_newsletter" target="_blank">Read Full story</a><br />
</em></p>
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